Notebook
May 7th, 2008 by admin

Testimonial: Building Contractor

We began our program sponsorship on Minnesota Public Radio over a two month period. From those 60 days of supporting MPR programming I received more feedback, leads and positive response from past, current and future clients than all the marketing that our company had done in the previous three years combined!! I repeat more response from one single source of marketing in 60 days than all venues over a 3 year period!

Upon signing a contract recently with a client she told me that we were not the cheapest of the bids. But she respected how we projected ourselves, communicated and that we sponsored Minnesota Public Radio!

If your ideal clients are based not on what is between their pocket book, but between their ears, then MPR sponsorship is an absolute must! These people have values different from the mainstream. They appreciate professionalism, communication and they have expectations different from the masses. Your sponsorship of MPR will communicate to them the parallel values you both share. That will take you one step closer to making them your client and embarking upon that long term relationship that exists between two parties with common interests and values. In this difficult economic market we all must do things that differentiate us from the rest of the competition and support some thing we value in the process.

Chris Schellinger   Principal   Remodeling Professionals of St. Cloud

TESTIMONIAL:   Bursch Travel American Express

The following is a note from Karen at Bursch Travel to the owner Fred Bursch.

From: Karen Klaverkamp
Sent: Monday, March 01, 2010 11:23 AM
To: Fred Bursch
Subject: Public Radio

 Fred,

 I thought I would share the comments from my last call.   This was a new client for Bursch Travel.   As we did his booking and visited, he advised that he  usually books his tickets on line but heard our ad on Minnesota Public Radio and decided that he would like to support us.   This booking was just air tickets and a car rental but it was nice (of him) to actually say that he thinks we have great value and he will be using us again.  

 Karen

 

 

Testimonial , residential development:

 

“Our sales process includes asking our customers how they heard about our housing communities. Immediately after we started underwriting programs on Minnesota Public Radio, we had many customers point to MPR as the source for their knowledge of us. We know from this careful tracking that our sponsorship of MPR not only raises awareness of our business but also delivers qualified customers to us from exactly the right demographics.”

 

Colleen Hollinger Petters

President

Collegeville Communities